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U-Curve Consulting
Presentations and White Papers for Technology Companies
Presentations and white papers are critical to the success of
technology companies. They provide the first impression and the most in-depth source
of information about your technology, your company, and your value to
the customer. Effective presentations and white papers:
- Shorten your sales cycles
- Train and motivate salespeople
- Help you attract channel and technology partners
But creating persuasive materials is challenging. You need to convey
complex information crisply and memorably,
explain your value to management and technical buyers, and motivate your audience to
go to the next step in the sales cycle.
A Unique Approach
U-Curve Consulting develops presentations, white
papers and other sales tools for technology companies. Using a
unique approach, we:
- Focus from the start on the business value
of your technology.
- Bring together business knowledge, technical
understanding, clear writing and effective graphics.
- Use a proven structure, the U-Curve
Framework, to draw clear connections between customers' business
challenges, operational issues, and the features and functions of
your product or service.
- Design materials that can be tailored to the
needs of a wide variety of presenters, audiences and delivery
media.
The result is materials that convey your value
proposition clearly and concisely, that can be used effectively by
salespeople, consultants and channel partners, that can be delivered in
person, in webcasts and in hard copy, and that persuade both business
and technical audiences to move forward in the sales cycle.
Our Services
The services offered by U-Curve Consulting include:
- Creating compelling sales and marketing presentations
- Writing technical and company overview white papers
- Developing "Go-to-Market Packs"
that provide all of the collateral you need to introduce a new product or service
- Leading The U-Curve Seminar, a half-day
workshop that teaches you how to
create compelling sales and marketing presentations for yourself
See for Yourself
You be the judge. To see examples of work from Jon Friedman and U-Curve Consulting, please examine the
samples on the bottom of the presentations,
white papers, and go-to-market
pages of this web site.
Then, if you would like to discuss how we
could help you, contact us at:
1 781
674-1005
or
info@u-curve.com.
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